The ArtofLax is constantly in pursuit of new content, and wanted to revisit an “oldie but goodie”. Back in 2009, one of his most popular pieces was of a goalie, titled “The Guardian”… it’s coming back.
Author Archive | Vinnie Ricasio
It’s hard to accomplish all the things on my list, but I decided in one week to focus, and complete a number of female-themed lacrosse images.
When mulling around for content, I did want all positions represented but when I thought about how a lacrosse game starts, I thought right away about, the Face-Off.
There have been times when random people drop suggestions from the multiple social media platforms that The Art of Lax™ is on. I listen to them!
Here is the FIRST DRAWING ever done for The Art of Lax™. Of course, it had to be a goalie image. The title? ‘Keeper!
The Art of Lax unveils “The Creators” Video, which shows the genesis of his newest lacrosse art piece!
Defending champions of the inaugural Salt Shakerz Tournament last year, Brooklyn Lacrosse Club returns to compete, once again. Let’s unveil the champs’ uniforms!
In mid-March, I made a new piece called “The Perfect Form” which had a similar look as my bestseller “Crank”. The image displayed is of a modern-day player, with a right-handed shot, arms away and level to the eyes. The actual purpose behind it was to make “The Perfect Form” better than “Crank”. As much […]
A full year after Memorial Day 2010, I got a call from a Duke parent regarding a custom order for his son’s 2012 graduation present. It was Duke’s LSM who scored the winning goal in overtime against Notre Dame back in 2010 – CJ Costabile.
Yesterday, I was organizing (more like cleaning up) my storage area. The feeling reminded me of an episode of “American Pickers” on the History Channel – searching and finding items, long and lost.
Back in 2009, my first international custom order was for a person located in Melbourne, Australia. He wanted a piece that depicted him “going in the air, across the crease, faking high and dunking the ball in-between the goalie’s legs…” He also said that he was going to get that image done on his leg […]
Yesterday, at 1:00pm-eastern standard time, I turned in my 2-week notice at my advertising job. The Art of Lax™ & The Art of Athletes™ ventures have secured full backing, after almost 3.5 years since inception, it was time to go ALL IN!
The Art Of Lax’s newest installment for “The Perfect Form” series made me come back to the “Ol’ Skool” genre or “Retro” as it’s sometimes called.
Last summer, I attended the CityLax Shootout to benefit the CityLax program. It was the last time I competitively stood in front of the 6′ x 6′ cage. I got the chance to do aninterview with former Harvard Lacrosse standout, and highly accomplished Hollywood producer, Chris Moore.
Crank has always been the ArtofLax’s best seller, but it’s time for something new, and with all this talk about shooting overhand going around, The Perferct Form just seems, well… perfect.
The Art of Lax™/The Art of Athletes™ and the Power-Tek Performance Gear Company have combined their expertise’s and add to the business, for you – the customer! The newly launched addition to the business is called “The Ink Tank”. Design: “Elements put together for reasons of interest.” I had a professor in art school who […]
It was around 70 degrees yesterday in NYC! The one short break I took to step outside my office in Manhattan to get a cup of coffee, had me saying to myself that “this is PERFECT lax weather”! Brooklyn Lacrosse Club kicks off their 2012 season this weekend against Out East Life at the Aviator […]
“Doing business without advertising is like winking at a girl in the dark. You know what you are doing, but nobody else does.” -Stuart H. Britt
Vinnie Ricasio talks about multi-tasking, collaboration and how one man can do SO MUCH! The Big Apple Pond Hockey Classic is on tap this weekend in New York City, and it’s run by a former Princeton lacrosse captain!
The whole point of starting a business is to create a customer. In order for businesses to stand out among their competitors, they each display unique standards to attract their growth of customers from a certain audience. Aside from their business models, such forms of graphic identity and branding have been common, yet highly effective […]