So here’s the backstory on “Seal the Deal“…
One of my earliest internships during college was for a small advertising agency in midtown Manhattan that catered to the travel and hospitality side. The company was very small, about 11 people in total, and the benefit of that size was doing actual work instead of running out for coffee. I assisted an art director, Kevin, and the agency’s president, Jim – both were fun, quarky and energetic people. During concept meetings and reports, Jim had a knack of saying “…whatever seals the deal.” in regards to getting new business from the client. One time a client called and needed 5 concepts for a trade ad. Kevin started to get to work on the concepts but Jim thought that I should get some experience and do 5 concepts as well – it was an internship! After a few hours, my concepts along with Kevin’s were faxed over. The next day the client called in and we were listening to the feedback over the speakerphone. The lady on the other side of the phone picked the one concept that ended up to be from my group. I hoped up from my seat with my arms up, yelling a “Yes!” Jim and Kevin looked at me in surprise but followed up with a smile. After we got off the phone with the client, Jim said that I should “…take the lead and execute the ad, since it was your concept that sealed the deal.”
An image of an aftermath of a goal being scored has always been on my mind for over a year now. The image below is my interpretation.
“Each player must accept the cards life deals him or her; but once they are in hand, he or she must decide how to play the cards in order to win the game.” – Voltaire (French philosopher and writer)
“Seal the Deal”
11×14 inches. Pen & ink on bristol board.